This Blog Has Moved

  Thank you for your interest in my blog musings over the past year. I’ve had an interesting year from the business, consulting and creative aspects of my life. How I work with creative artists and entrepreneurs has evolved over the past twelve months so I decided to merge those interests into a more integrated…

Twitter QuickTip #2 ~ Maximize Your @Replies

Do you simply hit the reply button when responding to tweets? If you do, it’s like having a semiprivate conversation. Your tweet will start with “@UserName” and your response will only be visible to the people who follow both you and the person to whom you responded. The same applies when you start tweets that include @Mentions with “@UserName”.…

Twitter QuickTip #1 ~ Use Hashtags

Are you using hashtags in all your tweets? If not, you’re pretty much just talking to yourself and a few diehard followers who haven’t lost your tweets amongst the thousands in their feed. Using hashtags takes the conversation to a broader audience, specifically those with an interest in the hashtag topic. Tweeting about small business…

Financial Benefits of Intangible Assets

UNDERSTANDING THE VALUE OF YOUR INTANGIBLE ASSETS (Part 2) [Read Part 1: What Constitutes An Intangible Business Asset?] COMMON FINANCIAL BENEFITS OF OWNING INTANGIBLE ASSETS Intellectual property can add value to a company in many ways. Some of the most common benefits of properly protected intellectual property include goodwill, license and franchise fees, royalties and…

What Constitutes An Intangible Business Asset?

UNDERSTANDING THE VALUE OF YOUR INTANGIBLE ASSETS (PART 1) All too often, business owners become so involved in the day-to-day operations of their business that they forget to manage their intangible assets. Failing to properly manage and protect these assets may mean you leave money on the table when selling your business or limit your…